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Sepp Blatter’s Magical Money Making Machine Posted: 23 Mar 2009 03:40 PM PDT
FIFA announced their 2008 figures on Friday, and… ker-ching! Revenues are up and profits are good. Sepp Blatter and friends took in $957 million in 2008 (compared to $882m in 2007) and spent just $773m (compared to $883m in 2007) for a total profit of $184m.
(Does that mean they dropped foreign currency in a hedge, and then came back a year later to find it was still there, and worth more than when they left it?) In a way, it’s good news that FIFA is doing well. Because if the governing body goes under, that would spell trouble for the beautiful game. But seeing FIFA - which is supposed to be a governing/administrative body and not a for-profit business - make out so well in 2008 while everyone else struggled is pretty remarkable. It basically underlines the idea/fact that FIFA is now a corporate monolith that makes a fortune selling TV licensing, merchandise and sponsorship. The estimated revenue for World Cup 2010 is apparently $3.2 billion. Imagine how many AIG retention bonuses you could pay with that? |
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